Training Down to a Science

Learn more about how science and proven research is applied to better engage your learners 




Proven science drives the choices we make when we write a script, design a course, or roll out new features in Thinkzoom, our LMS.



Science of Microlearning

Research shows employees get interrupted every 11 minutes. That's why our courses average 7:12. 

Microlearning is a hot topic in the training industry but it's more than a buzzword. Read more in our whitepaper on the Science of Microlearning.



Ebbinghaus Forgetting Curve

This well-known mathematical formula describes the rate at which learned material is eventually forgotten.

This is why our courses come with exams at the end and then a series of training reinforcement tools, 4tify your Learning™ in the following days, weeks, and months later.

Learn how to fight the Ebbinghaus Forgetting Curve in our blog. 



Saccadic Bilateral Eye Movements

The motion and pace of eye movement across the screen supports information being saved into memory.

This explains the placement and rhythm of graphics that appear on the screen in our videos. So, pay attention as you compare different video styles and watch how much time passes and nothing changes on the screen.

We give you more tips on how to compare training videos in our blog. 



Cognitive Load Theory

The human brain can only process so much information at a time before it is forgotten or moved to the long-term memory.

This supports our approach to microlearning and how we batch content into bite-sized bits. 

Hear from one of our clients who came to us specifically for our microlearning content in this case study on Brewer Science.

Additional Resources


What is Cognitive Load, and Why Does It Matter for Corporate Training and Development?

While microlearning is a popular buzzword in the training industry there is a lot of science behind our approach: the science of microlearning, Ebbinghaus Forgetting Curve, and cognitive load theory to name a few. Let’s explore cognitive load and why it’s important for training and development. 


How to Buy eLearning Content for Your LMS

Check out tips on best practices when shopping for eLearning content in this popular blog post.


eBook: The Cost of NOT Training Your Employees

Training your employees costs money. But what are the costs you incur when you don't train them? Find out in this eBook.


Want to hear more about how we apply proven science to our training solutions?