A Decade of Performance Improvement: ej4 Turns 10!

This month, ej4 proudly celebrates 10 years of continued growth and innovation! Ten years providing companies with the best possible eLearning and performance improvement tools. Ten years of leading the industry in content creation while creating a new and exciting learning platform, Thinkzoom.


Beginning with an idea to help companies replace ineffective and costly leader-led training with short, tactical, video-based learning, we were one of the first companies to stream training courses for businesses. We began the video streaming revolution by building a platform to watch and track eLearning videos at a time before YouTube even existed. The use of streaming video combined with an Instructional Design Methodology that's still the basis of our course development philosophy today has helped make us a pioneer in the eLearning industry.

Our founder, Paul Russell, is extremely proud of how his company has evolved. The company that started in a house basement as a way to help Pepsi Distributor’s train their salespeople is now the premier video-based eLearning provider used by companies all over the world. We have created thousands of custom videos for clients, while also building a vast off-the-shelf library, which includes over 2,000 titles covering topics from Workplace Compliance, Safety, Leadership, Communication and Sales.

We continue to grow and remain profitable since our third month in business despite economic downturn. Satisfied customers from the Fortune 500 to small businesses utilize ej4’s off-the-shelf and custom content services. In fact, one sporting goods retailer had its margins increase over $17,000,000 in sock sales by using ej4 to train their retail staff. Companies such as Dr Pepper Snapple Group, Pepsi, Goodwill, TigerDirect, Rio Tinto, Bimbo Bakeries USA, Merck, Pfizer, Syngenta and countless others have, and still rely on ej4’s services to increase performance.

And as we grow, we still remain grounded in our communities. We're a proud member of the Mid-America GLCC, SmartConnectKC, St. Louis Entrepreneurs’ Organization, and continue to work with other local Chambers of Commerce to help local business members grow.

Our CEO, Ryan Eudy, on ej4’s 10 years: “I am proud of the company that we’ve become. We wouldn’t have made it this far without the amazing employees and the support of our clients; some of which have been with us from Day 1.”

Last year, we introduced our new learning platform, Thinkzoom. A platform upgrade went live last week. With Thinkzoom 2.0, we turned our innovative training platform into an even more accessible and engaging solution for employees to learn and administrators to manage.

As a big thank you, and to celebrate our 10-year anniversary, we're offering 10% off any of their off-the-shelf eLearning content, now until November 30th, 2014. This exclusive promotion is good for any off-the-shelf content bundle. To learn more about this offer, please contact sales@ej4.com.

Again, ej4 wants to give a big thank you to all of our customers from Day 1 up till now. Without them, ej4 would not be where we are today without the trust they’ve put into us to deliver impactful performance improvement solutions. We look forward to our continued partnerships as we blow the candles off this important milestone.

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