2J Supply is a leading distributor of HVAC products that has served the Ohio, Kentucky, West Virginia, and Indiana regions since 1962.
When Katherine Gaskill, Director of Human Resources, started her job at 2J Supply, Thinkzoom was already in place as the company's LMS. As the Director of Human Resources, Katherine assumed many responsibilities and only a portion of her time would be available to spend on employee training.
The most important issue that Katherine faced was time. She needed to implement a training program that would not take up too much of her time and deliver important training topics in an organized, trackable way. With a workforce that rarely had access to desktop computers, she needed training content that was short, to-the-point, and effective. Katherine needed an easy way to initiate training, assign deadlines, and engage her learners. That's where Thinkzoom came in as a valuable resource.
Katherine needed training content that was short, to-the-point, and effective.
In order to get her training program off the ground, Katherine first needed to learn the ropes with Thinkzoom. With the help of our Learning Consultants and the easy-to-use format of Thinkzoom, Katherine was able to learn the ins-and-outs of the LMS and start building her training program. As Katherine started exploring ej4's content library in Thinkzoom, she found the content to be precise and relevant to the topics she needed. The length of the videos, just long enough to hold the learner's attention, was also ideal for her training goals.
Delivering and assigning the training involved some logistical hurdles: Katherine had to coordinate training deadlines with the high and low seasons of business for her employees. She didn't want to assign course deadlines right in the middle of her employees' busiest seasons. Most employees are on-the-go and have little access to a desktop computer, so she also had to ensure that her employees had the time to engage in a training session from a training kiosk in their break room. "Due to the nature of our workforce, the training is ideal in terms of duration, frequency, and content," Katherine explained. With Thinkzoom, she was able to easily assign training and manage deadlines to reflect her employees' schedule.
With a workforce of busy employees with varying responsibilities, Patrick knew that any training that he administered would have to fit into their busy schedules. "We needed training that wasn't too short, but that was to-the-point," Patrick said. Thinkzoom's ability to create groups, choose courses for a group, and assign deadlines makes it easy for employees to understand what courses they need to take, where they can find them, and when they need to complete them. The microlearning format and ability to access training from mobile devices kept employees where they were most needed - out of the office selling!
Patrick's needs were focused on safety training, but the wide array of topics that Thinkzoom offered got the attention of other parts of the company as well. He was able to customize the platform to fit the needs of different departments within the organization by making more groups, such as groups of courses for directors, marketing, executives, warehouse managers, and more! This allowed him to put each department's relevant training content in a place they could easily find it. After having such success with safety training, the sales team started engaging in business skills training, and sales managers started using customer service and sales topics to train new employees.
Thinkzoom's ability to create groups, choose courses for a group, and assign deadlines makes it easy for employees to understand what courses they need to take, where they can find them, and when they need to complete them.
Since Burke Beverage embraced a culture of preventative safety training, employees have proactively engaged with training content and made safety a top-of-mind topic. Employees are engaging and re-engaging with content as-needed and putting the safety of themselves and others first. Patrick's success with safety training inspired other departments to adopt more proactive training, and the result is a company culture that puts employees' safety first.